Omnichannel Marketing OS
One measurement.
Truly independent.
We start from your real sales — with our own data.
We start from your real sales — with our own data.
This is The Measurement Conflict. Every platform over-reports. Every CMO pays for it.
Performya captures marketing signals with its own infrastructure — before any ad platform touches them. It runs multiple measurement models in parallel, reconciles every result against your first-party business data, and lets you interact with the entire system in real time: ask questions, simulate scenarios, build audiences, automate actions — all grounded in verified numbers, not platform claims.
Ask questions in plain language and get answers grounded in verified numbers — not guesses. Explore your attribution, your channel performance, your budget efficiency through conversation. In real time.
Run what-if scenarios on your marketing mix. See how a budget shift would affect results before committing a single euro. Stress-test allocation decisions with your own historical data.
The system monitors its own health. Schema drift, anomalies, data freshness issues, null rates — detected and flagged before they silently corrupt your decisions.
Signals are collected by our own technology, on your domains — not sourced from the platforms being measured. Independence starts at the point of capture.
We take what platforms claim and reconcile it against your real business outcomes — sales, leads, contracts. The gap between reported and verified is made visible and measurable. Zero vanity metrics. Every number earns its place.
Performya doesn't stop at measurement. Segment your customers, build audiences from your own data, govern your advertising, generate reports into the tools your team already uses — and feed every outcome back into the system. From understanding to execution, in one governed cycle.
You present to the board. You defend the budget. You need one set of numbers that holds up under scrutiny — not three dashboards that contradict each other.
You need marketing to prove its return in the same language as every other investment. Performya translates channel performance into margins, break-even, and profit impact — numbers finance can trust.
You manage the stack. You reconcile the data. You know the platforms lie. You need a system that does the reconciliation for you, against the only source of truth: your own first-party business data.
You allocate budget across channels. You need to know which euro is working and which is wasted — with enough confidence to move money, not just report on it.
Three forces are converging: privacy regulation is erasing legacy measurement, AI saturation is making every tool's claims harder to trust, and marketing teams are tired of managing 100+ disconnected tools. Performya is built for the world these forces are creating.
Whether you're a marketing leader exploring a better measurement foundation, or an investor evaluating the space — we reply personally.
